Wednesday, June 4, 2014

What To Consider When Choosing An SMS Service Provider

By Alex D White


Communication systems look incomplete without short text messages. Business organizations rely on these messages to communicate with their clients as well as shareholders because of the benefits that come with using such services. Some business entities work alongside mobile operators to provide the service to business organizations. With the high number of these SMS service providers, choosing the most suitable amongst them can be an uphill task. That is why you will need to consider certain key factors before you pick on any SMS provider.

Consider the cost of using the short message services provider as compared to just sending the messages directly through the network operator. Ideally, the cost of sending messages should decrease as the number of bulk messages increase. That is the idea behind using the short message brokers. Aim at saving some costs.

You would need to find out if there are some hidden costs of using the services. Many companies offering this service fail to include some costs like say set up costs on their website and the costs only become visible after you sign a contract with them. Inquire from other people using the same company for their message communications if at all there are some costs that are not included.

Be careful about companies that restrict the minimum amount of credits you can purchase in any one transaction. Settling for such companies will necessitate that you analyze accurately the number of people you will use the SMS on. If you are unable to determine the accurate number of your application users, then do not go for such brokers, as it will lead to wastage.

Try as much as possible to avoid purchasing credits that expire after short periods. Some companies have the lifespan of their credits extremely short. Such companies only compound your problem giving you another work of establishing the accurate number of people you will have to send short messages in a day to avoid over purchases.

Most companies include in their websites lists of geographical places that their networks cover. Ensure that your targeted country or region is listed there. What that means for you is that only messages meant for those geographical regions will be delivered. In some cases, those companies do not deliver messages meant to reach users using particular mobile operators.

Just like you give quality the first priority when making other purchases, so is it in choosing a short message broker. Companies providing poor quality network can delay the receipt of your message or perhaps the message may never reach your target recipient. Use the free credits offered by most providers to ascertain the quality of the network.

Confirm the ease with each you can manage your account. You will need to check for instance the number of credits left in your account to avoid inconveniences. The basic functions of the account management system of most companies will more or less the same. The difference comes in the ease of their use. Ensure that the account management system has a user-friendly interface.




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