Saturday, May 31, 2014

Factors That Affect Location Of A Payphone

By Jamal D White


Payphones have defined history and have really transformed how a person communicates, as they have brought people closer. Payphones have removed the sluggish mail system where one had to wait for days to receive a response to an earlier sent letter. This was inconvenient especially for emergencies. However, with the invention of payphones, payphone companies need to consider some critical factors in order to put their payphones at a suitable location.

One essential factor they need to consider is ensure that their payphone is accessible to customers, staff and contractors. Many people would not want to travel long distances to make that important phone call. They are even most likely to lose interest and may look for closer alternatives to make their calls. An ideal distance from the customer is thus of great importance.

A payphone has to be visible if it stands any chance of being used. Therefore, visibility affects a booths location. Increasing the visibility of a payphone will most likely increase the chances of people using it. Therefore, placing a telephone booth in an open place where people can see it is an added advantage. Signs can also be used to increase visibility.

The company also needs to check if the telecommunications and 240- volt power line are reasonably accessible. If the payphone booth is planted far away, it will cost a lot of money to lay cables that will connect it to the main power line. They must also check the condition of this power lines. Poor conditions may lead to the disruption of communication that would be disastrous to the company in terms of income.

Survey the intended location and note the number of other public and private payphones available. This will give an idea of the competition levels in that area. It then leads to measures such as lowering call rates to attract customers. If the payphones are many, it probably means the market is congested and one will have to look elsewhere to avoid possible losses.

The payphone company should also consider the general environment. The locality you set the payphone has to be environmentally friendly. If you have a coal company, that releases smoke nearby, it is probably not the best place. Furthermore, the payphone should not be too near a quarry since it posses great danger to potential users. Thus, the location will really matter when setting up a payphone booth.

Payphone structures should be built in a way that satisfies everyone. When building the equipment and booths consider the disabled and physically challenged people. Make sure to comply with public safety and community consultation consideration. This ensures no discrimination and anyone can enjoy your services.

It would also be critical to consider the security of an area. Measure the risk posed by vandalism and see what equipment can be put in place to offer protection to your payphone. You may also consider it important to consider the risk of damage by vehicles, weather and even natural disasters. This will ensure that your payphone booth is not located in an area where it can be vandalized and you incur great losses.




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